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Anti-stigma interventions: Theory and evidence 

Anti-stigma interventions: Theory and evidence
Anti-stigma interventions: Theory and evidence

Petra C. Gronholm

, Claire Henderson

, Tanya Deb

, and Graham Thornicroft

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date: 18 October 2021

There is a rich literature on the nature of mental health-related stigma and the processes by which it severely affects the life chances of people with mental health problems. Applying this knowledge to deliver and evaluate interventions to reduce stigma in a lasting way is, however, a complex and long-term challenge. This chapter outlines how mental health-related stigma and discrimination have been defined; describes the negative impact they have on people with mental illness; summarizes anti-stigma strategies and the evidence regarding their effectiveness; and makes suggestions for future intervention development and evaluation. It seems likely that short-term interventions may only have a short-term impact, with the implication being the need to study longer-term interventions and to use interim process and outcome data to improve interventions along the way.

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